As the Director of Marketing and Club President for Mountain View High School's Drama Club, I led the creation and execution of strategic social media content designed to boost ticket sales and maximize audience attendance for our productions.
Boost ticket sales and increase brand awareness.
Audience Engagement & Promotion: Developed and executed targeted social media campaigns across official club channels to increase brand awareness, promote upcoming productions, and drive ticket sales.
Performance & Campaign Tracking: Monitored post reach and audience interactions to refine promotional strategies, maximize event attendance, and optimize ticket pre-sales.
Multimedia & Promotional Asset Development: Authored engaging captions and produced eye-catching visual content. Including cast spotlights, behind-the-scenes teasers, and performance announcements that were tailored for student and community audiences.
Targeted Outreach Campaigns: Designed creative promotional initiatives and interactive social media posts aimed at highlighting production milestones and expanding student body involvement.
Mountain View Players are a student organization that produces plays and musicals for the community using members of the student body.